As we have been discussing and as detailed in the Argus today (29th May) - it's obvious we need to make more of our trust funding method. I guess my own story of trust involvement sums up our problem.
I've been a member since the beginning, but apart from donating condiserably more those few years back to allow us to survive I simply keep on giving £10 per year membership fee.
As discussed at the moment, the trust members give £10-£30 k per year from 1,500 members.
Surely what we need is some concerted focussed campaign to :
1. enlarge trust membership
2. make it a minimum £5 per month donation (this immediately trebles the take from the trust).
I guess like a lot of us, we don't want to think our money 'is wasted' or doesn't make a dent or difference' but if this campaign or group is branded dilligently then surely we could make so much more of the trust idea.
for the record I am totally for the 'old swanseas city' model as it's called in part trust part commercial director method of operating.
Re: TRUST FUNDING CAMPAIGN
2Upping the minimum to £5 per month is probably a good way of testing the water.The NCFC Hippy wrote:As we have been discussing and as detailed in the Argus today (29th May) - it's obvious we need to make more of our trust funding method. I guess my own story of trust involvement sums up our problem.
I've been a member since the beginning, but apart from donating condiserably more those few years back to allow us to survive I simply keep on giving £10 per year membership fee.
As discussed at the moment, the trust members give £10-£30 k per year from 1,500 members.
Surely what we need is some concerted focussed campaign to :
1. enlarge trust membership
2. make it a minimum £5 per month donation (this immediately trebles the take from the trust).
I guess like a lot of us, we don't want to think our money 'is wasted' or doesn't make a dent or difference' but if this campaign or group is branded dilligently then surely we could make so much more of the trust idea.
for the record I am totally for the 'old swanseas city' model as it's called in part trust part commercial director method of operating.
If we stand any chance of the supporter base covering the gap, then this shouldn't affect the membership numbers at all. £5 a month, other than for a select few, will not even be noticed as missing. Most people probably round to the nearest £10 when budgeting.
If doing that affects membership numbers then we can forget it.
Re: TRUST FUNDING CAMPAIGN
3Just to be reminded about donating should help,tend to forget during season.renewed my yearly membership and a monthly donation.
Re: TRUST FUNDING CAMPAIGN
4So could we simply hike the price of trust membership for the proletariat to circa £70? (After all, you gotta pay to play, and all that).
Additionally AFC Wimbledon’s blue&gold club’s membership should be the model we aspire to match. It makes cash for the club, it fosters good will between fans and players and it actually offers fans a chance to address burning questions such as, to use a Newport example, “Why do they play Nouble out wide?”. I wonder if any similar kind of initiative is being worked out at County?
Additionally AFC Wimbledon’s blue&gold club’s membership should be the model we aspire to match. It makes cash for the club, it fosters good will between fans and players and it actually offers fans a chance to address burning questions such as, to use a Newport example, “Why do they play Nouble out wide?”. I wonder if any similar kind of initiative is being worked out at County?
Re: TRUST FUNDING CAMPAIGN
5As I mentioned on another thread, we need to roll it all together into one monthly payment FOR THOSE WHO WISH TO USE IT....
So e.g: Season Ticket £350 + Trust Fee £10 + B&R Donation £20 pr month = £600 = £50 per month, payable by direct debit via GoCardless, with the assumption of automatic renewal each season, with slight adjustment in price if applicable. We could give it a nice name, like 'Exiles for Life' or 'Forever County', 'NCAFC Ticket for Life' or something like that, but the point is we can lock people in for a monthly amount they can afford. ONLY THOSE WANTING TO USE IT NEED DO SO.
Some may not want the monthly commitment , in which case, do an advance payment option of £600, again, for those who prefer to pay up front.
So e.g: Season Ticket £350 + Trust Fee £10 + B&R Donation £20 pr month = £600 = £50 per month, payable by direct debit via GoCardless, with the assumption of automatic renewal each season, with slight adjustment in price if applicable. We could give it a nice name, like 'Exiles for Life' or 'Forever County', 'NCAFC Ticket for Life' or something like that, but the point is we can lock people in for a monthly amount they can afford. ONLY THOSE WANTING TO USE IT NEED DO SO.
Some may not want the monthly commitment , in which case, do an advance payment option of £600, again, for those who prefer to pay up front.
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