New Shirt Sponsor!

Newport County natter & football chatter.
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weownourclub

New Shirt Sponsor!

Postby weownourclub » June 17th, 2020, 9:40 am

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County Exile

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Frome, Somerset

Re: New Shirt Sponsor!

Postby County Exile » June 17th, 2020, 9:45 am

Newport County AFC supporters will be able to wear the club’s 2020-21 shirt with even more pride than usual – because YOU will choose the sponsors for the season.

Newport County AFC supporters will be able to wear the club’s 2020-21 shirt with even more pride than usual – because YOU will choose the sponsors for the season. With the Covid-19 pandemic continuing to cause uncertainty and considerable economic challenges, all clubs are having to be creative as they seek to maximise income at a time when many companies are reducing their marketing and sponsorship budgets.

As a supporter-owned football club, the Exiles want to involve fans with the front of shirt sponsorship for next season and also help raise awareness of one of the fantastic charities in our community – many of whom are struggling financially as a result of the pandemic.




How will it work?

Today, Newport County AFC launches a crowdfunding appeal to raise £40,000 for next season’s first team home shirt sponsorship – with the sponsors’ space on the front of the first team home shirt going to a charity chosen by those who have donated.

fIf donations exceed £40,000, 50% of any additional donations will be shared on an equal basis with our three selected charities. Those who donate can choose one of three charities with close links to Newport County AFC to be on the front of next season’s first team home shirt.

The three charities are:

Alzheimer’s Society Cymru

Chances are we all know someone who has or been affected by dementia; it’s the UK’s biggest killer. Someone develops it every three minutes and there’s currently no cure, creating a scary period facing up to and accepting it, but we must confront the biggest health and social care challenge of our time.

Alzheimer’s Society Cymru is part of a UK organisation that is facing dementia head on, working with us all to build a movement to lead the way in support, society and research. There are 5 main facts about dementia that we should all know:

· Dementia is not a natural part of ageing

· Dementia is caused by diseases of the brain

· Its not just about losing your memory

· People can still live well Dementia

· We are here for anyone affected by Dementia

Covid-19 is a dementia issue. Older, more vulnerable people are at a significantly increased risk from the virus. We are adapting quickly to ensure that people affected by dementia have the support they need. For more information on Alzheimer’s Society Cymru please visit https://www.alzheimers.org.uk/about-us/wales


JDRF: the type 1 diabetes charity

Recent NHS findings revealed that people with diabetes are at higher risk of death from Covid-19. In these challenging times, JDRF is doing all it can to help people of all ages with type 1 diabetes keep informed and keep safe.

JDRF’s vision is a world without type 1 diabetes, and we are dedicated to improving lives until we find the cure. To achieve our mission of eradicating type 1 diabetes and its effects for people in the UK, we:

· Fund world-class research to cure, treat and prevent type 1 diabetes

· Work to accelerate the pace of research and the delivery of treatments in the UK

· Give support and a voice to children and adults living with type 1 and their families

Type 1 is an autoimmune condition and can occur at any age. It is important to know it is not your fault if you are diagnosed with type 1 diabetes – it is not caused by poor diet or an unhealthy lifestyle. In fact, it isn’t caused by anything that you did or didn’t do.

Treating type 1 diabetes means replacing the insulin that your pancreas doesn't make and monitoring your blood glucose levels. We are developing new treatments to lighten the burden of managing type 1 diabetes such as the artificial pancreas system that can automatically deliver the right dose of insulin at the right time. For more information on JDRF UK please visit https://jdrf.org.uk/


Kidscape

We are all aware of how damaging bullying can be and the potential long-term impact it can have on a persons’ life. We know on average 1 in 4 children have experienced bullying and as many as 16,000 children were absent from school in 2019 alone due to bullying.

During Covid-19, many children will have experienced isolation and loneliness, while other children will have sought some relief from being away from the physical impact of a bullying situation, however, all children will now be presented with the daunting challenge of returning to school, and potentially the transition to high school.

Kidscape have continued to offer their help and support during the pandemic by providing informative online workshops for children and their families.

Kidscape’s vision is for all children to grow up in a world free from bullying and harm, with adults who keep them safe and help them to reach their full potential. Their mission is to provide children, families, carers and professionals with advice, training and practical tools to prevent bullying and protect young lives.

The Charity focuses on 5 methods to reduce the impact of bullying and harm:

· Building communities of support

· Reducing isolation and loneliness

· Promoting positive relationships

· Supporting resilience and wellbeing

· Helping children recognise and respond to bullying behaviour

Kidscape give hope and help to thousands of children and families each year and work with communities to not only help keep children safe, but to enable them to thrive throughout their lives. For more information on Kidscape please https://www.kidscape.org.uk/

We will be sharing more information on all three charities over the next few weeks.


How can I donate?

A crowd funding page has been set up and by following the link below you can make a donation. To donate please visit www.crowdfunder.co.uk/NCAFC

The Crowdfunding page is open from today and will run for approximately 8 weeks, ending on Monday 10th August with the charity that will feature on the front of next season’s home shirts being announced later that week.

How can I vote for one of the charities? Email your donation receipt along with your choice of charity to office@newport-county.co.uk You will receive confirmation from the club that your vote has been registered.

Where can I get more information? If you have questions or require more information, please email office@newportcounty.co.uk
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Exile 1976

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MT

Re: New Shirt Sponsor!

Postby Exile 1976 » June 17th, 2020, 10:15 am

So, we couldn’t attract a sponsor and now rely on the fans generosity to bail us out yet again but put it out as ‘it’s for charidee’ ..
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County Exile

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Frome, Somerset

Re: New Shirt Sponsor!

Postby County Exile » June 17th, 2020, 10:23 am

Yes that's how it came across to me too.

Maybe the opening line shouldn't be "because YOU will choose the sponsors for the season" but instead should be "because YOU will pay for the sponsors for the season".
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bignbeefy

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Melbs, Down Under

Re: New Shirt Sponsor!

Postby bignbeefy » June 17th, 2020, 10:38 am

I cannot believe this project. There is no "shirt sponsor" here.

Not for the first time the club go to the fans to fund advertising for a charity, none of which are particularly linked to Newport (I could be wrong on this though.) Who made this decision? This is possibly the worst commercially viable "sponsorship deal" the club could put together.
I understand community mindedness. I understand the role the club plays in offering a vehicle for charities to promote themselves. But I cannot see how this offers any value for the club.
Now, is Newport County that much of a basket case that we cannot attract a sponsor, which according to the page is worth 40K?
What are the charity actually going to do for the club? This may seem like a strange question, but I ran a Hospital Foundation and it's a key factor for corporate sponsors as to how they direct they money.
Does the club have a commercial manager now, because I'm positive any one worth their salt would never have Ok'd this type of deal.
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County Exile

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Frome, Somerset

Re: New Shirt Sponsor!

Postby County Exile » June 17th, 2020, 10:59 am

First time I read it couldn't believe what was being proposed. After several further readings I still don't get it!!

I could be wrong but don't see them getting anywhere near £40k.

Are they seriously suggesting they couldn't attract a sponsor? Did nobody point out to suitable candidates the coverage and value recent sponsors had from this club and its televised matches against the likes of Leeds, Spurs, Leicester, Middlesborough, Manchester City etc??
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Papski2

Re: New Shirt Sponsor!

Postby Papski2 » June 17th, 2020, 11:04 am

Out of all the Covid sized holes we need to dig the club out from, this should not be one of them.

50% of anything over 40k to the charities? It's a no from me dawg.
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mad norm

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In a Station Lane not as long as Warnhams

Re: New Shirt Sponsor!

Postby mad norm » June 17th, 2020, 11:18 am

£ 40,000 covers exactly what?
Did I read it wrong?
Someone explain to dimwit in Milford
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excessbee

Re: New Shirt Sponsor!

Postby excessbee » June 17th, 2020, 11:21 am

mad norm wrote:£ 40,000 covers exactly what?
Did I read it wrong?
Someone explain to dimwit in Milford


At a guess, it's the going rate (or close to) the shirt sponsorship received in recent years. Just a guess, mind.
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Willthiswork

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Re: New Shirt Sponsor!

Postby Willthiswork » June 17th, 2020, 11:22 am

Scraping the barrel - sorry i'm not buying into this at all.

Albeit that many businesses are running a tight ship at the moment but this should have been sorted out before Covid started (apologies if it was but has now been withdrawn due to the crisis).

If the games are to be behind closed doors, I wonder what the EFL could do with trying to get all the games televised, at least that way the businesses that are sponsoring the clubs can get some exposure?

What about the 'away shirt' - this only looks at the 'home' one.

Why not a 'heart' charity, seems 100% relevant after the last few seasons?
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Willthiswork

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Re: New Shirt Sponsor!

Postby Willthiswork » June 17th, 2020, 11:23 am

excessbee wrote:
mad norm wrote:£ 40,000 covers exactly what?
Did I read it wrong?
Someone explain to dimwit in Milford


At a guess, it's the going rate (or close to) the shirt sponsorship received in recent years. Just a guess, mind.


I thought one of the recent sponsorships was £100k - I seem to recall that it was the first time we had a six figure sum? Perhaps that was jsut a dream?
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halfmoon

Re: New Shirt Sponsor!

Postby halfmoon » June 17th, 2020, 11:26 am

On the one hand it’s great that supporters are having an input rather than taking funding from grubby gambling companies. On the other, it definitely seems like this is a case of ‘we need cash, fast’, and that’s very worrying
Last edited by halfmoon on June 17th, 2020, 11:32 am, edited 1 time in total.
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RiscaRascal

Re: New Shirt Sponsor!

Postby RiscaRascal » June 17th, 2020, 11:30 am

I'm absolutely flabbergasted by this announcement. I've never felt more alienated from our so called 'supporters owned club'. Pitiful communications of late, lacking transparency. Like Newport County are in a position to have a Charity sponsorship funded by the fans for a paltry £40,000. We are in the midst of a global pandemic with no fans allowed in to watch football. Losing that revenue and the club come up with this idea. Had several texts & whats app from friends criticising this. We will lose supporters & long term the security of the club must be in question. #dragonsden #imout
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County ranger

Re: New Shirt Sponsor!

Postby County ranger » June 17th, 2020, 11:41 am

So the owners are asked to contribute and it is met with criticism. People can’t have it both ways.
With no crowds forecast until January, limited tv exposure sponsorship of a L2 shirt will have very limited or even no commercial pay back. Coupled with many many businesses cutting discretionary spending the product offered has no real value for the coming season.
At least a bit of imagination is being shown, if we say that core home support was 3,000 last year, that is less that the cost of one game each £13.33. That is before expats/ non regular supporters etc.
My only criticism would be over funding should all go to the club - I would be paying to support the club not the charities.
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excessbee

Re: New Shirt Sponsor!

Postby excessbee » June 17th, 2020, 11:45 am

What I would say is that I expect many teams may struggle to get sponsorship for a shirt that will get little TV or spectator airing. That would explain 40k if it has been 100k in the past. Getting the appeal in early must be a better option than holding out for more, then finding in a month or two that it's not forthcoming.
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